We all hear variations of the following phrases - ‘you need to work like a madman to be successful’ OR ‘you need to work hard…and then work harder to get what you want’ but what does that really mean? It’s easy to say you should ‘hustle’ but it’s a lot harder to ACTUALLY put in the time and effort to make things happen. Enter John Genovese – a guy who truly exemplifies the word hustle. John is the co-founder of Polite Persistence LLC. a business consulting and growth strategy optimization firm specializing in helping entrepreneurs and business owners find success faster. Their flagship product: the Polite Persistence App, is an email application that is, according to John, “The Fastest and Easiest Way to Send Follow Up Emails, Guaranteed.” In today’s broadcast, we go in depth on why this claim isn’t an exaggeration by showing you how the Polite Persistence App works, how John has bootstrapped his startup from nothing yet has managed to get the attention of hundreds of entrepreneurs and business owners even though they have yet to launch the final product, and the step by step process he’s using to do it. Entrepreneurs, business owners and creative looking to sell your work – listen up. The lessons and strategies we talk about apply beyond the scope of Software as a Service businesses to anything you want to sell or promote (from art, to writing, to your own business to a movement of any kind). So take out your pen and paper and get ready to take some notes.
What John Genovese and I talk about:Seriously, we probably cover a hundred topics on building a startup from scratch, so check out the episode and learn a little something.
Awesome Quote from John Genovese: Anything is possible with persistence and passion. [click to tweet] Where You can Find John Genovese Online:PolitePersistence.com Polite Persistence Facebook @PolitePersist
Additional Resources and LinksLean Startup by Eric Ries
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