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Beyond UWA

Beyond UWA

Education

Building A Culture of Innovation: The Need to Fail

Building A Culture of Innovation: The Need to Fail

2018-01-23
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In 2015, Alumni in Sydney joined then Head of Marketing Innovation for Google across Asia Pacific, UWA alumnus Lee Hunter (BA '02, GradDipMktg '02, MEM&IM '03) for a productive Q&A that explores why failure can be celebrated in the drive for innovation.

UWA alumnus Tristan Masters (BA '03), then Director of Professional Services and Analytics Lead at Red Planet, chats with Lee about the critical role of failing - and learning - in discovery.

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