Ep.198 ~ 300 Clients, 71 Remote Employees, Increasing Ad Revenue and Cape Town ~ Kean Graham

On this episode, we are joined by a good friend Kean Graham. Kean is the founder and CEO of MonetizeMore. MonetizeMore helps businesses optimize their ad revenue to its full potential. Kean shares with us how he built his business to have 300 clients and 71 remote employees. We will learn about how Kean manages his employees, important leadership lessons and decisions he uses and towards the end of the podcast, Kean will share some tips on how you can increase your ad revenue. Kean was calling in from Cape Town, South Africa, so he also shares about why he enjoyed Cape Town so much. “Be more of a Yoda, instead of a Superman type of leader.” Kean Graham 01:35: Cape Town, South Africa 12:35: Kean on Managing a 70+ Person Remote Team 16:57: Keeping a Core Culture Amongst a Large Team 19:03: Lessons On Leadership Building a Large Remote Team 20:17: Being a Responsive Leader While Removing Oneself From the Business 25:26: Kean’s Must Do’s to Increase Your Ad Revenue Implement an Ad Server Implement the Premium Version of Adsense (Google Ad Exchange) Implement Header Bidding Honorable Mentions: Richard Branson https://en.wikipedia.org/wiki/Richard_Branson PennySaverUSA.com https://pennysaverusa.com/classifieds/usa/california/index.html?gclid=CjwKEAjw_PfGBRDW_sutqMbQsmMSJAAMpUapsW-2YDZrA50-OIqxY_duKgWE9CjgQgac2iHa597zzBoCbLzw_wcB Online Classified Media Association http://www.icmaonline.org/members Double Click for Publishers https://www.google.com/dfp Google Ad Exchange https://www.google.com/adx Contact Info: Kean@monetizemore.com Twitter: @monetizemore https://twitter.com/monetizemore http://www.monetizemore.com Facebook: https://www.facebook.com/MonetizeMore/ LinkedIn: https://www.linkedin.com/company-beta/3029488?pathWildcard=3029488 YouTube: https://www.youtube.com/channel/UCQI2U5c8n9bmEd_rv5K2s9g Subscribe to our podcast on iTunes https://itunes.apple.com/us/podcast/entrepreneur-house-live-in/id1069958541?mt=2