Media people talking about the media. In this case it's Jolene Goodman talking about Big Green Umbrella Media the company behind Cityview Magazine, The Iowa Living Magazines and the Iowa Business Journals. Inside we talk about niche publications, advertising/marketing costs, how Best Of from Cityview is such a big deal for so many companies and what it means to have a verified audit of circulation. Click through it's important information for anybody wishing to connect with core customers. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.