ITT 199: Authority Positioning with Podcasts with Michael Greenberg
Michael Greenberg is a serial entrepreneur, strategist, founder of Gentleman of Technology and the CEO of Call for Content, a white label podcasting agency. In a nutshell, Call for Content helps agency owners book podcasts for their clients. Instead of going the typical straight to client approach, they sell their services to agencies who then resell the service to their existing clients.
In today’s conversation, I sit down with Michael Greenberg to discuss all things podcasting. My big takeaway from today’s conversation is that if you already do client based work, you really should consider what a white label, B2B type structure would look like for you. This is especially helpful, if you are somebody who really likes the implementation side, but you struggle with the sales side. During this conversation, we really dive deep into how you can make money podcasting without dealing with the administrative side of things. Without further ado, let’s dive into the conversation!
Did you enjoy today's broadcast of In The Trenches? Please click here to leave an honest rating and review on iTunes. Your review helps me spread the word of this podcast, which allows me to line up amazing guests and continue to produce this podcast ad-free. Thanks so much in advance for your support.
It is Free