There’s no doubt that technology continues to have an impact on the PR industry. So much so that the USC Annenberg School for Communication and Journalism issues an annual Global Communications Report based on survey results from PR professionals and students and, new this year, CEOs of small, mid-size, and large organizations. In this episode of That Solo Life, we discuss their findings and what they mean for our industry and the way we do our work. Look for more takeaways from this report on the Solo PR Pro blog.
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