Natural Color Attracts the Eye | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing

A lot of times people ask me, "How do I attract more customers?" And one of the most basic way is making sure your location looks like a friendly place. A new restaurant just opened not far from me, and they didn't change any of the plantings. And they're all in grasses and some things that looked kind of dead, no color. And the problem with that is it doesn't get anyone's eyes and frankly it looks kind of dead. So what I want you to do today is to plant it up, whether you're in California or you're in New York, whether it's in spring or fall or winter, whatever. In your location, you want to grab people's eyes that's going to be bright colors, seasonal flowers, or maybe even lights at night because natural color attracts the eyes, which attracts customers.

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