Accountability | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing

Have you ever found yourself accountable for your actions? I know when we watched the Olympics, you know that's probably the ultimate accountability is when we see someone get the gold medal that they did it. They did all the things it took to be a champion, and yet when we come into our brick-and-mortar stores, a lot of times people don't want to hold employees accountable. They want to be their friend. “Let's go out and have a drink. Let's eat.” And the problem with that is, is that you're going to be the same as everybody else, but without accountability, things simply don't change.

So if you train people how to greet a customer, how to do top-down selling, how you want them to pass off a sale, how you want a sale, the finish, whatever that's going to be, you've got to hold them accountable and inspect what you expect. If you're really going to be the boss and move the needle of sales, because holding employees accountable for your training is what's going to grow your sales better than anything else you could do today.

If you love what you heard on Retail Today, connect with Bob by visiting retaildoc.com or send a message to bob@retaildoc.com. Thanks for listening!