How Can Better Store Meetings Help Me as a Retailer? | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing
The more you talk to your employees, the better they'll perform, because how you'll coach is how they'll play. So, whenever you can talk to them in a small group, like a huddle before doors open, that's great. But I recommend having a store meeting. And a store meeting doesn't have to take a lot, but you do need an agenda. So, start off by introducing everybody because invariably there's someone new to the team. Possibly have food. Talk about something good, about where you are in sales. Talk about what can do better. Have an extra point about a new product. Show them how to sell it and who that customer is for. Then have some kind of interaction they have to do with each other, some kind of a role play or some kind of a game. And then end up asking them, what's one thing they got out of our meeting today?
And when you do that, you really focus the time and you don't end up blathering about things about what they shouldn't do. You keep it positive, and more importantly, you keep them thinking that having that focus means we should be spending more time on selling rather than doing tasks.
If you love what you heard on Retail Today, connect with Bob by visiting retaildoc.com or send a message to bob@retaildoc.com. Thanks for listening!
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