January 2nd Is Still Part of the Holiday Shopping Season | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing

Well, it’s the second day of a new year, and I want you to keep focused on selling. What can you do for Shoppers? What do I mean by that? Quite simply, people are still in a holiday mood and they probably didn't get everything they wanted. If they're in your store, it's a good likelihood they're buying for themselves. This week is really about dealing with a residual “I didn't get this…” Now, you just have to help them find it, help them fit in, help them purchase it, and more importantly, have fun while you're doing it because it's a new year.

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