Avoiding the Pitfalls of Shallow Purpose with Brandon Peele of ion Learning

Brandon Peele, VP People Science at ion Learning joins the podcast to talk about the corporate purpose journey; the steps and changes an organization must take toward defining its purpose; and how to create a purpose-led culture. We talk a lot about where purpose manifests in the organizations. Not in signs, symbols and slogans, but in actions and outcomes. We spend a lot of time talking about the risks of shallow purpose, elitism and lack of commitment.