In an effort to come across as professional, sometimes artists forget the personal touches that help fans feel connected to them. Everything becomes too perfect and "put together." Instead, creating merch items that are one-of-a-kind, personalized, and imperfect can be just what your fans want.
In this episode, we talk to Julia Breen of Similar Kind about finding your image as an artist, hand-made merch, and the band's upcoming session to create personalized, one-of-a-kind, live to vinyl recordings for their fans.
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