Appealing to younger shoppers, trade disruption & lockdown 2.0 trends - with guest Asia Walker of Alliance Group NZ
Laura and Julia are joined by Asia Walker, regional marketing manager for Alliance Group NZ. They chat about how grocery brands can appeal to younger shoppers, trade disruption in the face of Covid and Brexit, Pret moving into takeaway dinners and lockdown 2.0 trends.
Plus, they discuss why video games could be the next retail frontier.
Articles discussed in this episode:
‘Christmas grocery delivery slots are full – but it’s not the only channel for shoppers’ | The Grocer
‘Brands struggling to get a handle on woke capitalism’ | The Times
‘Felixstowe Port in 'chaos' as Christmas and Brexit loom’ | BBC News
‘Pret a Manger breaks into takeaway dinner market’ | The Grocer
‘Why video games are the next retail frontier’ | Modern Retail
‘6 opportunities for brands to tap into lockdown 2.0’ | NAM News
Learn more about our show and get in touch at thepicklist.co.uk
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