Book Marketing Show Podcast with Dave Chesson
Business:Marketing
While the cover and the title of a book are the first things shoppers see when they look at your book, hooking them with a description is what turns those shoppers into buyers.
An important thing to note for writing descriptions is not to write a book report, but to entice the shoppers to want more. A good description should include a hook, an introduction to the protagonist(s), and a summary that leaves them wanting more.
In today’s episode, I talk to Bryan Cohen, author of the book, “How to Write a Sizzling Synopsis,” about some tips for doing so.
For more information, visit the show notes at http://kindlepreneur.com/e25
64: Book Launch to Consistent Sales Case Study
63. Marketers & Coffee: Publishing Companies and Deals with Anna David
62. Best Writing Tools for Authors
61. What Publishing Companies Are Really Like (Insider Story)
60. Marketers & Coffee: Facebook Pages for Authors
59. How to Get Paid Writing Other People’s Books
58. Reviving a Dead Book (Case Study #4)
57. How to Make a Children’s Book
56. Using AMS Ads to Increase Your Sales (CASE STUDY)
55. Book Price Hack that will Make You More Money
54. Creatively Smart Ways to Come Up With Your Book Title
53. Marketers and Coffee: Book Cover Mastery with Derek Murphy
52. Amazon Link Anatomy And Why We Need to Understand This
51. The Cold Hard Truth About Book Marketing Services
50. IngramSpark vs Lulu: What’s the best for Hardcover book creation
49. Using Fiverr for Book Covers - It’s Not What You Think!
48. Marketers & Coffee: Author Conferences
47. Reviving a Dead Book Series (Case Study 3)
46. Social Media for Authors: Big Mistakes Many Make
45. Marketers & Coffee: Proofreading for Your Book
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