In this episode, we spotlight top brands like Slurpee, Cheez-It, Barilla, and Taco Bell are leveraging merchandise for promotional campaigns.
7-11 Slurpee's rebranding campaign "Anything Flows" — where they use unique merch like pool floats and beach towels to reinforce their fresh look. We uncover Cheez-It's inventive promotion in Joshua Tree, California, where they transformed a roadside gas station into the 'Cheez-It Shop'. We highlight how business owners can create immersive experiences and drive brand loyalty with such out-of-the-box ideas.
Barilla Pasta's limited-edition "Summer of Pesto" collection features trendy items like an inflatable snack tray and custom printed bucket hats. Why the merch isn't available for purchase?
Taco Bell's collaboration with street artist Ricardo Gonzalez - It's A Living - provides a fresh spin on employee uniforms. These collabs can boost employee morale and enhance brand identity.
Catch this show every week: https://bigpromo.live/youtube
#bigpromotions #biggerfish #mybigpromo #bigpromoswag #swag #merch #promotionalproducts #podcast
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This month's promo code:
https://bigpromo.link/code
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This week's topics:
0:36 7-Eleven, Inc.'s Iconic Slurpee Drink Gets a Fresh New Look
https://www.prnewswire.com/news-releases/7-eleven-incs-iconic-slurpee-drink-gets-a-fresh-new-look-as-part-of-anything-flows-campaign-301847646.html
Official Slurpee Merch – 7Collection
https://7collection.com/collections/slurpee
2:36 Cheez-It Stop - Featuring 'The World's First And Only Cheez-It Pump' That Literally Fills Your Car With Crackers
https://www.prnewswire.com/news-releases/introducing-the-cheez-it-stop--featuring-the-worlds-first-and-only-cheez-it-pump-that-literally-fills-your-car-with-crackers-301841579.html
The Station
https://thestationjoshuatree.com/
Cheez-It on IG
https://www.instagram.com/p/CtHHs3GMYCR/?hl=en
Shop Cheezit
https://shop.cheezit.com/shop/wear-it.html
5:02 Barilla Brings Ultimate Italian Vibes with "Summer of Pesto Collection"
https://www.prnewswire.com/news-releases/barilla-brings-ultimate-italian-vibes-with-summer-of-pesto-collection-301840521.html
Barilla on IG
https://www.instagram.com/p/CtZWcfDA3IL/
6:26 Taco Bell Designs New Uniforms in Partnership with Brooklyn Artist Ricardo Gonzalez
https://www.qsrmagazine.com/news/taco-bell-designs-new-uniforms-partnership-brooklyn-artist-ricardo-gonzalez
It’s A Living on IG
https://www.instagram.com/p/CtRwLTNLEqC/
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Jimmy John's Sandwich Scarf, Jollibee Pocket Tees & Moon Pie Eclipse Kit Fail
Miller High Life & Tie Bar, Movie Popcorn Buckets, Trader Joe's Craze & Dolly’s Cookware Merch
Dunkin' & Miller Lite Dominate Super Bowl Ads, Stanley Merch, Juicy x Red Robin, LV Bag
Pringles n' Caviar, South Park Snow Day, Pop Tarts Bowl, Planet Fitness
Outback Koala, White Castle Merch, & Miller Beer Holiday
Holiday Merch from KFC & Tito's, Dunkin Dog Toys, Gold Peak Golden Hour, Matilda Bay Other Merch
Dunkin Inflatable Spiders, Pepperoni Day, Bean Merch, Gigabier
Fireball Sympathy Cards, Fanatics FAIL, Hershey Crocs, Snyders Steins
Taylor Swift Movie, Oscar Mayer Hot Dog Promo, Hampton Inn Waffle Merch, Cheetos Macrame
Crocs x Pop-Tarts, Mustard Skittles, JetPuffed x Kizik, WWE x Igloo
Barbie Collabs, Yeti $400 Skillet, Natty Light x Sperry, Halo Top PintPack
Original Berf, KFC Summer, Rao's High Dollar Handbag, Nathan's Hot Dog Observations
Crocs x Taco Bell, Coors Light Bear, Raising Cane's NYC, Cholula x Uprisers
Apple WWDC Merch, Big Slick KC, Rolling Stones x Keurig
AI-Generated Novel, Baileys X Matcha, NBA Merch Oddity, Sonic Summer Swag
Quiksilver Eco-Friendly Merch, Cinemark Swag, IHOP Coffee, Oscar Mayer Frankmobile
Coronation Merch, Domino's Rolex Watches, Miller High Life X Planters
Nebraska's T-Shirt Cannon, Merch from Panera Bread, Sweetgreen, Starbucks, & Succession
Tito's Walktails, Chick-Fil-A Shop, McDonald's TableBags, Aubrey Plaza Wood Milk
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