And if you get to the root cause of the fear of making offers, that in turn comes from the fear of people unsubscribing.
A lot of us are scared to sell stuff, make offers, because we think if we sell stuff, people will unsubscribe, they will mark our emails as spam, they will hate us, they will trash us on social media.
In short, a lot of marketers fear the sky will fall on their heads if they make offers to their list. And they are so terrified of people unsubscribing. Trust me, that included me as well at one point, and such thoughts do pass through my head even today. So it's not unusual for marketers to worry about the dreaded unsubscribe.
Listen to the rest of the show on your favorite podcast app or at https://SubscribeMe.fm
From X to Y by When : Crushing it with 4DX, The 4 Disciplines of Execution - 119
Your Ideas Aren't Worth Crap (Unless You Do This) - 118
Part 3: 17 Marketing & Business Secrets You Can Learn From Hollywood - 117
Part 2: 17 Marketing & Business Secrets You Can Learn From Hollywood - 116
17 Marketing & Business Secrets You Can Learn From Hollywood - Part 1 - 115
How to Reverse Engineer Your Website, Products and Services - 114
Urgency, Scarcity and Exclusivity (USE) - 113
Part 3: Takeaways From My Book Launch: Audiobook and Paperback - 112
Part 2: Takeaways From My Book Launch: The Offer - 111
Part 1: Takeaways From My Book Launch: Launch On Your Website, Not On Amazon - 110
Sell First, Create Later - 109
No Such Thing As Too Long, Only Too Boring - 108
I Came Home and the Dog Was Bald - 107
Put Your Pen Down, Script It And Rehearse It - 106
Podcasting with WordPress: The Do's and Don'ts of Creating and Hosting Your Podcast Feed and Audio - 105
Part 3: 25 Video Tips For Video Course Creators and Premium Content Creators - 104
Part 2: 25 Video Course Creation Tips For Online Course Creators and Membership Site Owners - 103
25 Video Course Creation Tips For Online Course and Digital Creators - Part 1 - 102
Waterfall Method, If It Ain't Broke, Don't Fix It and Junior Developers - Part 4 - 101
Repeatability, Scalability and WORA: What Entrepreneurs Can Learn From Programmers - Part 3 - 100
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