In this enlightening episode of Rethink The Way You Sell, host Jeff Bajorek highlights the significance of differentiation in your sales approach and the necessity to question conventional sales wisdom by promoting critical thinking. With personal anecdotes and a focus on accountability, self-assessment, and self-awareness, Jeff encourages listeners to challenge traditional sales techniques, adjust their strategies, and unlock their potential to connect with customers and succeed in a competitive sales environment.
Throughout the episode, Jeff guides listeners in aligning their core beliefs with their sales processes and shares a simple exercise to help identify crucial differentiators. By reevaluating your purpose, understanding customers' needs, and adopting unconventional approaches, you'll unlock unlimited sales potential and achieve greater success in your sales career.
Key Takeaways:
4:38 Embrace differentiation - Effective sales strategies require setting yourself apart from competitors and finding unique selling propositions.
8:17 You lose business the same way you win business - Foster critical thinking and be open to exploring innovative approaches or risk losing out to price
11:58 What is the feature? What is the benefit? What does the outcome look like? -
Get clear on what it is that you do and how you help.
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https://jeffbajorek.com/8reasons
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Music and Editing by @Doug Branson
Additional Music by @Blue Dot Sessions
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Deeper Thought Mailbag #2: Micromanagers, The Case for Quality Touches
The Importance of Boundaries: Achieving Sustainable Sales Success Through Structure
Review the Tape: A Sales Professional's Guide to Continuous Improvement
Unorthodox Prospecting Techniques with David Weiss and Andy Racic: Capturing Attention in Unconventional Ways
Book Review: The Introverts Guide to Networking by Matthew Pollard
Get the Pork Chop
Don't Push Me, Show Me: Aligning Incentives for Successful Selling
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An Announcement About The Future of Rethink the Way You Sell
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The Emotions of the Seller vs The Emotions of the Buyer
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Mastering MEDDPICC: Finding The Gaps in How You Sell
Be Held Accountable
Why They Buy > How You Sell with Jeffrey Gitomer
You Lose Business the Same Way You Win It
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