👉Sign up for Kathi’s newsletter here👈
Kathi and Mike believe delivering the very best customer experience is crucial to dealership profitability. When it comes to selling cars, not all customers are created equal. Some approach the dealership with a lack of trust and the expectation of an adversarial buying experience. Sometimes, people are just shady, which happens in any business that deals with the public. We share our insights on how to mitigate issues with tricky customers.
Kathi shares her latest update on the Facebook/Meta ads experience. It ain’t good.
In our music segment:
Belinda Carlyle’s birthday
Anniversary of New Order’s album Substance
Kathi’s hot movie tips:
The YouTube Effect (documentary)
Mark Cavendish: Never Enough (documentary on Netflix)
Painkiller (Netflix)Â
If you're a car person (worked/working in dealerships like us) we want to hear from you.Â
Got a question (or two or three)? Email either (or both) of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com
Buried in Your Trade, And You’re To Blame 🎵
Genuine Care and Kindness Leaves a Lasting Impression
Spring Forward: Refreshing Vendor Relationships, Sprucing Up Operations and Financials
Social Media Login Security + Website Traffic Study
Running on Empty
An Introvert Walks Into a NADA Convention
AI Oh My: Practical Uses for AI in Car Dealerships
Everything Still Comes Down to Customer Experience
Ten+ Years Later: Value of Building Online Profiles
Twitter is Dying, What’s Next?
Have We Lost All Focus on Customer Delight in Automotive?
Listen to Your Customers Before They Listen to Your Competition
Stuck in Neutral: How Resisting Change Shackles You
Pitfalls to Avoid with Social Media Vendors
Creative Content Ideas for Dealership Service Depts
ABC: Always Be Connecting
Empathetic Ears: The Power of Listening to Your Customers
Imposter Syndrome: The Struggle is Real
Threads is Here!
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
The Marketing Secrets Show
Right About Now with Ryan Alford
The Agile Brandâ„¢ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast