Kathi and Mike are car biz veterans. We strive to make the car biz a better place.
Mike shares his less-than-5-star dealer service experience and as with all things dealership customer related, we are inspired to share content ideas for service dept personnel and the marketers who love them.
Kathi shares her experience running the Hanaeleh horse rescue’s Hay Fundraiser on social media. She conducts these fundraisers three times a year and every time there are more changes that create obstacles for a successful result.
In our music segment:
RIP Paul Reubens AKA Pee-Wee Herman
Danny Elfman and Oingo Boingo
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If you're a car person (worked/working in dealerships like us) we want to hear from you.
Got a question (or two or three)? Email either (or both) of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com
How To Welcome Female Customers Into the Service Department
Buried in Your Trade, And You’re To Blame 🎵
Genuine Care and Kindness Leaves a Lasting Impression
Spring Forward: Refreshing Vendor Relationships, Sprucing Up Operations and Financials
Social Media Login Security + Website Traffic Study
Running on Empty
An Introvert Walks Into a NADA Convention
AI Oh My: Practical Uses for AI in Car Dealerships
Everything Still Comes Down to Customer Experience
Ten+ Years Later: Value of Building Online Profiles
Twitter is Dying, What’s Next?
Have We Lost All Focus on Customer Delight in Automotive?
Listen to Your Customers Before They Listen to Your Competition
Stuck in Neutral: How Resisting Change Shackles You
Pitfalls to Avoid with Social Media Vendors
When Shady Comes to Shop: Dealing with Tricky Customers
ABC: Always Be Connecting
Empathetic Ears: The Power of Listening to Your Customers
Imposter Syndrome: The Struggle is Real
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