Often in the world of content marketing, we witness what people did well, what their successes were, their wins, what worked.
But when we only get messages about what worked, it leaves behind the beauty and the lessons learned from what didn’t work and what we would do differently today.
Erica Courdae joins India for a discussion about failure, what they’d do over if they could, and why they’re actively viewing some of these events in a different way.
In this discussion:
Connect with India Jackson and Flaunt Your Fire:
Ready to dive deeper?
Knowing and being able to share your values helps you find your right people and guides your business and marketing strategy. A brand statement helps you succinctly bring that message to your marketing, your communications, your social media, and your bio.
Inside The Pause on the Play® Community, Helen Tremethick leads the workshop, Bring It Home: Creating a Brand Statement That Represents You. She’ll share how to get away from elevator pitches and fill-in-the-blanks and how to craft a statement for your business and your brand that expresses your values. This workshop will provide you the tools to express yourself and your values genuinely and articulately, so you connect with the right clients for you.
Community members get access to the evergreen replay of this and all of our other workshops and resources, as well as community discussion, Q&As with Erica and India, office hours, and more.
Learn more at pauseontheplay.com/community
Resources:Listen to Dr. Donny Jackson on failure, listening, and storytelling
Pause & Explore: Rediscovering Your Existing Resources
Navigating A Personal Brand And A Day Job with Officer Kenny Dean
Manufactured Norms: The Lesser-Known History of Fashion with E.K. Powell
Death Cycles: Submitting to Change and Renewal with Brionna Ned
Bringing Your Values to the Forefront with Racheal Cook
What’s On Our Shelf: Books That Made an Impact
Plastic Off the Sofa: Modeling New Narratives of Self-Presentation
More Than Good Intentions: On Being a Conscious Disruptor with Brooke Monaghan
Consent, Transparency, and Your Values with Stacie Lampkin
Visibility Starts with Knowing You’re Not Invisible
Let Go with Gratitude: How to Apply the KonMari Method to Your Relationships with Mim Jenkinson
Expanding What It Means to Pause
Consent Based Business Practices with Kelly Diels
Integrating Values Into The Art Of Online Business with Rick Mulready
Self-worth, Marketing, and the Myth of More with Tara McMullin
Showing Up Authentically in the Speaking Industry with Evolve Benton and Erica Courdae
Podcasts are a Resource for Amplifying Your Influence with Erica Courdae
Podcasts are a Tool for Amplifying Your Influence
Integrating What We Have Learned with Erica Courdae
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The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
Better Advertising with BTR Media
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström