Experiment Nation: The Podcast
Business
Fractional Head of CRO, Tracy Laranjo talks about the power of Mentorship for Conversion Rate Optimizers (CROs). We cover: Why would CROs need mentorship? How do you find one? When are you ready to be a mentor and how do you get that word out? Would Tracy be a mentor for our listeners? GrowthMentor: https://app.growthmentor.com/mentees/sign_up?ref=970f4f6f79 Contact Tracy: LinkedIn: https://www.linkedin.com/in/tracylaranjo/ Email: hello@tracylaranjo.com Chapters: 00:00 Introduction 02:34 Tracy's Journey to Self-Employment 06:01 The Value of CRO Mentorship 09:45 Finding the Right Mentor 13:09 The Mentor-Mentee Relationship 18:14 Transitioning from Mentee to Mentor 23:06 Tracy's Offer to Mentor
S4E11 - The Challenges of Building a Culture of Experimentation: Insights from Industry Leader Nima Yassini
S4E10 - Don't A/B Test?! featuring Solomon Kahn
S4E9 - Experiment Nation's 2024 CRO Salary Report and how to paid what you're worth with Tracy Laranjo
S4E8 - Always start by testing your best variation with Zach Lebovics
S4E7 - Navigating Stakeholder Management and Gaining Buy-In with Shiva Manjunath
S4E6 - The truth about app development and optimization with Juliana Jackson
S4E4 - Product Management vs. CRO with Bryce York
S4E3 - Create a more impactful testing roadmap with this framework - ft. Edmund Beggs
S4E2 - How to learn from failures (from losing and winning tests) with Simon Girardin
S4E1 - How to build a community around experimentation with Rommil Santiago
S3E54 - Making the case for data-backed design with Brian Massey
S3E53 - CRO Statistical concepts all CROs should know featuring Ishan Goel
S3E56 - Level-up your UX Research with Diary Studies featuring Mike Green
S3E55 - How to get Stakeholder Buy-in for all your Experiments featuring André Morys
S3E54 - Will Laurenson: From Startups to CRO Mastery
S3E52 - Ad Optimization: Your Ads Aren’t Working and Here’s Why ft. Joe Fitzpatrick
S3E51 - A Comprehensive Guide to Ad Network Experimentation ft. João Marcelo Rodrigues
S3E50 - The top CRO Myths that experimenters have to bust ft. Lucas Vos
S3E49 - Personalization timing matters - Avoid these common mistakes ft. Eric Melchor
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