The Unofficial Shopify Podcast: Entrepreneur Tales
Business:Entrepreneurship
When Mike Yarbrough swapped his software development hat for a craftsman's apron to manage carpal tunnel syndrome, he didn't just mend his physical ailments—he forged a new path as an entrepreneur. Rustic and Maine sprouted from his love for woodworking, evolving from a garage project into a bustling hub where historic materials are transformed into rings with stories. This episode peels back the curtain on Mike's favorite creations, like the Mirror ring and the USS North Carolina battleship teak ring, offering a peek into the soulful process of preserving history through jewelry.
As Mike and his wife navigated the choppy waters of business expansion, they discovered that their personal journey mirrored the growth of their brand. From grappling with parking headaches to embracing Lean principles, their small venture expanded its roots, outgrowing the confines of their home and stretching into a full-fledged team. Learn how they dealt with the pandemic's financial whirlwinds, navigated the challenges of working remotely, and kept their marriage strong while steering the Rustic and Maine ship through uncharted waters.
Stepping into the world of e-commerce and custom development, Mike's tale continues with innovative twists that have shaped the customer experience at Rustic and Maine. Discover the woodworking ambiance of their ring-making studio and how non-traditional approaches to jewelry making have disrupted the market. Mike's journey is a testament to the power of ingenuity in craftsmanship and the relentless pursuit of a vision that marries rustic charm with entrepreneurial finesse. Join us for this inspiring conversation, chock-full of insights for both aspiring artisans and seasoned business owners alike.
Show LinksChatbots Aren't Dead: How AI Is Selling Backpacks
Streamlining SEO on Shopify
Quiz Funnel Strategies
Cashflow Tips from an Ecom CFO
How Chubbies Built a Menswear Movement
eCommerceFuel Live 2024
Insights for European eCommerce Success
Troop's Mushroom Supplement Success
Let's Sell Some Trucker Hats
Shopify Themes: Selection & Insider Tips
Sharma's Success Secrets
Shopify Editions Winter '24
Google Ads Strategies for Shopify
From Festival Romance to $5M Fashion Brand
Creating Ads that Connect in the Attention Economy
How a Firefighter Mastered Marketing
Optimizing Shopify Themes: Redesign or Just Refine?
Post-Holiday Profit Strategies
Scaling Skincare: Bushbalm's Rise
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
Habits and Hustle