Kelsey started her first brand, Sweat CBD in 2018 which she grew using affiliate marketing.
She then went on to freelance her affiliate marketing services and eventually built a full service agency called BossBoxx.
Lori started her career on Wall Street and then went on to launch a brand called Unicreamer and also take her experience to the agency world.
Lori and Kelsey were introduced by Chris Harder after both joining his mastermind.
Shortly after they started working together they realized that they had very similar goals and interests and both had a passion for helping brands.
They decided to join forces and work together to help product based businesses start, launch & scale.
After about a year of working together, they started to realize that affiliate marketing was bringing their clients the best results.
They had a dream to help brands large and small build organic affiliate marketing programs that could help them scale the way affiliates helped both of their brands in the past, and Rexxy was born.
Rexxy is an affiliate marketing hub where companies of all sizes can find tools and resources to design, launch, and scale a high-converting affiliate marketing program.
While they continue to grow their agency, the Rexxy team is also gearing up to design and launch an affiliate tracking software in 2023.
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Resources:
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278 | Investing in Awareness Campaigns for Brand Visibility | with Nicole Goldberg
277 | The Real Goal: Building Something That Works | with Emma McIlroy
Bonus Episode: Redefining SEO: Content Engagement Over Keywords with Brent Peterson
276 | Maintaining Momentum: Staying in Motion & Scaling Up | with Kent Yoshimura
275 | The Power of Niche Markets: Finding Your Advantage | with Gustavo Sanchez
Bonus Episode: Capturing Referral Value: Turning Customers into Affiliates with Noah Tucker
274 | Building Authentic Connections in Celebrity Partnerships | with Karina Kogan
273 | Shifting To Full-Time Founder: Stability vs. Risk | with Shaina Rainford
Bonus Episode: AI Integration: Harnessing AI's Potential in Ecommerce with Ashu Dubey
272 | Strategic Vision: Planning Your Business Success | with Mussayab Ehtesham
271 | Investing in Commitment: How Subscriptions Drive Growth | with Brian Pedone
Bonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake Madoff
270 | Organic Affiliations for a Genuine Brand Storytelling | with Kiran Smith
269 | Revolutionizing Wellness Industry: The Apothecary Approach with Shizu Okusa - Honest Ecommerce Ep. 269 | with Shizu Okusa
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268 | Keeping It Real: Crafting a Brand That Feels Right | with Preston Rutherford
267 | Building a Legacy Brand | with Daniel Winer
Bonus Episode: Brand Visual Story Beyond White Backgrounds with Lindsay More Nisbett
266 | Behind the Crowdfunding Scenes of a Successful Brand | with Samantha Coxe
265 | Hustling Your Way Against Business Giants | with Darron Burke
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