We are excited to welcome Andrew Maffettone, a marketing expert with over 15 years of experience in ecommerce, to Own Your Commerce. Not only has he owned and managed multiple marketing companies in the ecommerce space but has also worked in-house at multiple online selling companies, driving brands to new heights. With his knowledge of marketing and business strategy, love for staying ahead of the curve, and ability to execute marketing solutions, he created BlueTuskr, a team of specialized experts dedicated to the growth and success of ecommerce sellers.
Some topics we discuss:
Guest bio:
Andrew Maffettone (Maff) is the Founder of BlueTuskr, a full-service marketing company for e-commerce sellers. With 15 years of experience, he has proved himself to be a leader in the field. Andrew's entrepreneurial knowledge and success allow him to excel in his industry as well as helping others grow theirs. His knowledge in branding, social media, SEO, web design, graphic design, email marketing, and more, providing exceptional results consistently. He also hosts the always entertaining and informative E-Comm Show podcast.
Links and resources:
Voucherify: A bold approach to promotions that actually drive higher AOV!
Constructor: Are You Leveraging the Untapped Power of Search?
Deepak Jain: The Checkout Trifecta: Speed, Security and Conversion. Wink promises all three!
Shaun Vanderkaap: Is Open Banking the future of online payments?
Noah Oken-Berg: Exploring the Depths of Magento with Above The Fray
Mark Shust: Why he went all-in on Magento and wrote the course on it
Maier Bianchi: A deep dive on Magento, Adobe Commerce, and the impact of a good checkout experience.
Jordan Brannon: Coalition’s Bold Checkout Move
Peter Karpas: Checkout Reimagined, Bold’s vision unveiled
John Roman: Battling for Subscription Success
Sephora’s Journey: From Beauty to Digital Success
Straight Talk from ShopTalk: 11 thought leaders give insight on where commerce is heading
Tim Harris: Shop online and “Put it on my tab” with revolving credit
PUMA, Harry Rosen & Forrestor share openly about success they’ve seen leveraging composable commerce.
Callum McKeefery: Reviews - So much more than just stars, and possibly the most underutilized weapon in your arsenal
Thomas Mulreid: When commerce is composable, he’s your conductor
Listen Now, Optimize later and find out how Citcon can help you sell everywhere and anywhere.
When do you actually have a subscriber? Spoiler: it’s not when they click ’subscribe’.
Kailin Noivo: You’re losing money on your ecommerce store - And Noibu can prove it
Adam Levinter: Keys to building a billion-dollar subscription enterprise
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