GRIT: The Real Estate Growth Mindset
Business
Hedda Parashos has been a real estate agent since 2006. Eight years ago, she started Palisades Realty with 14 agents. For the longest time, Hedda didn't want to grow her business mainly because she was afraid of growth. Eventually, a third of her staff left the company and in her mind, she felt stagnant.
That’s when she decided to change and do an overhaul of not just her mindset but of the entire brokerage as well. That’s when Raquel Rivas came into the picture. An in 2019, their brokerage experienced a tremendous amount of growth.
Today, Hedda Parashos is the owner and Raquel Rivas is the COO of Palisades Realty. From selling 136 units in 2019, they’ve projected to hit 250 units in 2020.
In this episode, we talked about Hedda and Raquel’s journey on how they took their business to the next level and how SISU has been an instrumental part of that.
Top Takeaways:
02:29 How to move on from your fear of growth to the next level
07:19 When did Hedda realize what her true problem was
11:48 What is Palisades Realty’s vision for 2021?
13:15 How Palisades Realty attract agents because of SISU
21:03 How to make agents love attending weekly meetings
25:32 How the competitive spirit of their brokerage has driven them to success
28:17 How competitiveness leads to lifting others up
28:56 The value of feedback
Episode 136: How Speedy Offers Leverages Sisu for Streamlined Real Estate Operations
Episode 135: Why Quitting After a Market Crash Isn’t the Answer - With Ieasha Larkpor
EPISODE 134: Scaling Up With Beth Matthews: Four Offices, 40 Agents, and Countless Lessons
Episode 133: Automate and Achieve: Melanie Meier on Streamlining Real Estate Processes
Episode 132: Unlocking Success in Canadian Real Estate: Insights and Strategies with Kory Prince
Episode 131: Structuring Success: Systematic Approaches in Real Estate with Josh and Dani Hampton
Episode 130: Micheal St. Jean Shares The Key to Real Estate Success: Recruiting, Training, and Technology
Episode 129: Scaling Success in Real Estate: The Path to a Billion with Brett Jennings and Beth Lazar
Episode 128: Revolutionizing Real Estate: Unleashing the Power of Mindset and Client Experience with Zac Muir
Episode 127: How Leveraging Your Systems Can Double Your Business Every Year with Erin Catron and Heather Lens
Episode 126: The Next Evolution of the Traditional Brokerage with Winston Murray
Episode 125: Revolutionizing Rental Investing Through Technology with Johnny Wolff
Episode 124: Powerful Lessons From Surviving Cancer to Becoming an Elite Entrepreneur with Josh Cantwell
Episode 123: Building a Successful Team By Pouring Into People with Jake Rockwell
Episode 122: Using Technology to Get Back to the Human Side of Business with Justin Benson
Episode 121: Powering the Real Estate Industry Through Building Wealth with Brett Tanner
Episode 120: What it Takes to Become a Million-Dollar Listing Agent with James Harris
Episode 119: What it Means to be a Team-Centric Brokerage with Ron Rocz
Episode 118: Maximizing Your Potential And Gearing Up To Excel In Real Estate With Ryan O’Neill
Episode 117: From an Agent’s Assistant to a Successful Team Leader with Trey Willard
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money