The Fractional C-Suite Retreat
Business:Marketing
Rob Copenhaver is the President at OSX Sales Solution and has been working in that industry for 30 years. He’s a Sales Xceleration Certified Sales Leader, and also an IMA Certified Management Accountant. Rob joins host Joseph Frost to discuss new innovations that are going on in the c-suite and what a fractional professional brings to a company, such as the reduction in risks.
Takeaways
Quote of the Show:
2:34 “Some of the things that I can see when I walk into companies is when entrepreneurs start their company, they start it because they're experts in their industry. They know what the problems are. They develop a product that fits a niche and solves a problem and it works great and they can go out and they can sell, start to add a couple people. A lot of times it's tough for CEOs and founders to realize the landscape has changed from when they were doing. And they get frustrated."
Links
Ways to Tune In
Leveraging Buyer Personas for Strategic Growth - Jim Kraus - Fractional C-Suite Retreat - Episode #63
Mastering Evolving Customer Expectations - Damian Kernahan - Fractional C-Suite Retreat - Episode #62
Leveraging AI and Overcoming the Founder's Conundrum- Nikhil Hunshikatti- Fractional C-Suite Retreat - Episode #61
Scaling Success: Strategic Marketing and Team Synergy - Jason Parker and Dave Blanchard- Fractional C-Suite Retreat - Episode #60
Navigating the AI Revolution in Marketing - Kim Jackson - Fractional C-Suite Retreat - Episode #59
The Future of Business Strategy - John Lund - Fractional C-Suite Retreat - Episode #58
Leading with Heart - Maura Kautsky - Fractional C-Suite Retreat - Episode #57
Creating Meaty Content - Wendy Lieber - Fractional C-Suite Retreat - Episode #56
The Six Truths of Marketing - Marguerite Yeo - Fractional C-Suite Retreat - Episode #55
Focusing On The Future Of Marketing - Ken Acer - Fractional C-Suite Retreat - Episode #54
Focusing on Retention - Nanda Grandison - Fractional C-Suite Retreat - Episode # 053
Working Hand in Glove - Aditi Karandikar - Fractional C-Suite Retreat - Episode # 052
Championing Client Experience - Chad Person - Fractional C-Suite Retreat - Episode #51
Riding The Waves Of Change - Julie Noonan - Fractional C-Suite Retreat - Episode #50
Foundations Of A Fractional Professional - Nancy Fox - Fractional C-Suite Retreat - Episode #49
Creating Meaningful Employee Relationships - Mark Ratafia - Fractional C-Suite Retreat - Episode #48
Finding Your Fractional Fit - Sean Dockery - Fractional C-Suite Retreat - Episode #47
Teaching The Students Of Sales - John Chapman - Fractional C-Suite Retreat - Episode #46
Writing Out Your Culture - Adi Klevit - Fractional C-Suite Retreat - Episode #45
Data-Driven Marketing - Stacy Kamigaki - Fractional C-Suite Retreat - Episode #44
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