TOPIC: The New Normal in Medical Media
LENGTH: 28:12
PANELISTS: Matthew Holland, John C. Carter, Joan-Marie Stiglich
HOST: Jason E. Carris
Season Two of the AMM Conversation, the official podcast of the Association of Medical Media, explores the "new normal" in medical media. In this episode, we are joined by a trio of medical publishing experts discussing how the industry is coping, adapting, and excelling during the Covid-19 pandemic.
Our panelists today are from Healio and its parent company, The Wyanoke Group:
Resources:
Find additional medical media resources via AMM's Knowledge Exchange Center.
Next: Ep. 2 features further conversation about the new normal in medical media with Denis Conlon, Sumner Mering, and Alejandro Alvarez from Elsevier's Global Commercial Sales and Marketing Group.
Contact us: AMM Conversation is the official podcast of the Association of Medical Media. Send questions and comments about this podcast series to jcarris525@gmail.com.
S4, E5: Amy Houck and Brad Einarsen dive deep into successful tactics for engaging physicians via social media
S4, E4: Doximity's Amit Phull, MD, Reddit's Laura Nardella, and Sermo's Erin Fitzgerald discuss the acceleration of social media usage amongst healthcare professionals
S4, E3: Dr. Eric Gantwerker discusses the broad impact "video games for doctors" is having on medical education
S4, E2: GSK's Ryan Billings, AstraZeneca's Angela Horstmann, and Ipsen's Paul Murasko discuss HCP engagement with social and multimedia
S4, E1: Kevin Bolum, Todd Ware, and Tom McCabe discuss the American College of Physicians' biggest wins with HCP-focused multimedia
Coming Soon: Season 4, Strategies to Engage HCPs Via Social and Multimedia
S3, E5: Frontline's Mike Guire, Tracey Sears, and Devin Gregorie debate medical media landscape for 2021 and beyond
S3, E4: James Brady shares insights on medical media's past, present, and future
S3 E3 TrendMD's Paul Kudlow shares insights on digital marketing from the physician viewpoint
S3, E2 R.J. Lewis and Amy Turnquist discuss medical media trends, how data is table stakes, and opportunity in a "cookie-less" future
S3, E1 Highlights from AMM's Pharma Forecast 2021 panel with GSK's Jim DeLash and Merck's Lori Hancock-Holland
Season 3 Trailer: Exploring Emerging Trends in Medical Marketing and HCP Engagement
S2, E5: Eugene Lee, Jim Woodland, and Sima Sherman dive deep on the"new normal" in medical media
Industry veteran Dora Shankman discusses the "new normal" in medical media
S2, E3: MedscapeLive!'s Benji Kayne discusses producing virtual events in the "New Normal of Medical Media"
S2, E2: Elsevier's Denis Conlon, Sumner Mering, Alejandro Alvarez discuss the new normal in medical media
Season 2: The New Normal in Medical Media
S1, E4: Dr. Augustine Fou explains big tech's issue with data privacy, "bad actors" in digital advertising, and best practices for medical media
S1, Ep 3: Jon Bigelow explores the fragmented regulatory landscape and future challenges with data privacy
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