I’m known as the Crocodile Dundee of direct response copywriters. It’s a title I’m happy to have. I often have people try to impress me with their copy and the profits it's made them.
Yet as soon as I see their copy, I can instantly see where they are leaving money on the table. A quick “That’s not a profit! This is a profit” tweak . . . and they are making more money than they thought humanly possible.
Over the last 12 years I have mentored many copywriters across the globe.
And many of them went on to become world class and A-List copywriters and work for companies such as Agora Financial.
And I do it all while I live the International Lifestyle which began in 2006.
Long before I got into copywriting and marketing . . . I was in the banking profession.
Most of which was as a commercial lending manager.
During my banking career I estimate I interviewed over 10,000 business owners, pulled apart in excess of 35,000 sets of financial statements over a 20 year banking career.
This included 5 years as a self-employed commercial finance broker . . . brokering multi-million dollar deals for my clients between the greedy banks.
Since 2001, my breakthrough advertising and marketing strategies have consistently helped my clients double, triple, even quadruple their business.
At times . . . even more.
Here’s what Matt Furey (one of the speakers) said about me.
“Trevor Crook has a rare ability to find the financial leaks in any business that most great entrepreneurs cannot see. Once found, his powerful and insightful marketing methods quickly increase income while creating customer loyalty.
If you want the 'straight-scoop' with zero fluff, then pay attention to everything Trevor teaches about copywriting and marketing.
He is one of those rare marketers who can turn words into a magic elixir . . . from the stage or through his sensational copy. He has a knack for turning lemons into lemonade . . .”
In this Episode we’ll be talking about:Your LinkedIn: https://www.linkedin.com/in/toecracker/
Facebook: https://www.facebook.com/groups/BeersBourbonAndBusiness
Instagram: https://www.instagram.com/theinternationallifestyle/
Website: http://toecracker.com/
Join our amazing community of Coaches, Consultants and Freelancers on Facebook:
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How I Generated £150k From a Single Podcast Interview
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The Benefits of Podcasts and Video for Business - Darren Ockenden
Money Mastery: A Conversation with Rob Moore
How to Scale Through Sales - Andrew and Pete
Setting Objectives and Key Results - Paul Wilson
The Challenges of Being a Man in Today’s World - Craig White
Should I Put My Prices on My Website?
Why £1 Saved Means £2 Less to Earn
The Data Driven Agency - Marcel Petitpas
Latent Demand - Stop Putting Out Rubbish Offers
How to Set Your Coaching Prices When Starting Out
Developing a Winning Mindset - Paul Wilson
Why Every Coach Can Benefit from Writing a Book
Marketing with Webinars - Tom Poland
Competitive Pricing - Advantages and Disavantages
What are the Biggest Challenges in Lead Generation
The Surprising Benefits of Having an Expensive Product
How to Attract Your Ideal Client - Arfa Iqbal
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