Kerry-Ann is a financial services marketer, currently leading the marketing function at JMMB
(Financial) Group, which has operations across the Caribbean, with headquarters in Kingston,
Jamaica, where she’s currently based.
A firm believer in the need to implement creative, out-of-the-box marketing strategies, to drive
deeper customer and employee engagement that create the win for brands; her current role as
Group Chief Marketing Officer includes the overall leadership of marketing strategy development
and execution, including customer insight management.
Kerry-Ann is also the producer and host of The Internal Marketing Podcast; a personal project
where she supports the business leadership community by hosting discussions with various
subject matter experts in internal marketing and employee advocacy. Specifically, her aim is to
‘flip the marketing conversation’ to focus on how companies can market internally (to their
employees), with a view to ultimately engaging and empowering them to become advocates of
the company brand.
Guest:
Kerry-Ann Betton Stimpson: CMO, JMMB Group
linkedin.com/in/kerryastimpson
Hosts:
Mike Thul - linkedin.com/in/thulmichael
Jessie Novey - linkedin.com/in/jessienovey
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Join Us! Become a TCSHRM Member. https://www.tcshrm.org/
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© MMXX TCSHRM. All Rights Reserved. For Personal Use Only.
Episode 87: Employee Happiness Trends 2024
Episode 86: Driving Performance Through a Human Centered Strategy
Episode 85: How HR Can Leverage AI
Episode 84: 100 Conversations in 100 Days
Episode 83: Results Only Workplace
Episode 82: HR Professionals Burnout Too!
Episode 81: 2024 Employee Experience Trends Report
Episode 80: Non-Linear Career Paths
Episode 79: Organizational Effectiveness and Optimizing Skills
Episode 78: Tools Women and Allies Need to Breakthrough
Episode 77: Workplace Philanthropy w/ Percent Pledge
Episode 76: What Motivates Gen Z to Learn
Episode 75: Leadership Development w/Summer Davies
Episode 74: Compliance Update - Cannabis, Pay History, Parental Leave & More!
Episode 73: What the HR! Won the SHRM Pinnacle Award!
Episode 72: The Benefits of Having Fun in the Workplace
Episode 71: Onsite Child Care with Hormel Foods
Episode 70: Next Great Step: Career Coaching For College Students
Episode 68: How to Crush the Candidate Experience
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