The Sports Entrepreneurs Podcast by Marcus Luer
Business:Entrepreneurship
David gives us a fascinating look into his amazing career from being an intern at the Washington Capitals to leading IMG's global Consulting Business to now being a founding Partner of Bruins Sports Capital and sitting on USD 700 million in Capital to invest. Enjoy the journey.
Key Highlights
About
David Abrutyn is a top strategist and innovative leader who has transformed sports and entertainment businesses for nearly 30 years. He specializes in helping global brands, sports leagues, rights holders, and marketing agencies on the ways to capitalize on emerging growth trends, disruption, and evolving consumer behaviors.
For Bruin, he sources and evaluates investment opportunities and is responsible for the company’s interests in the marketing services sector, including its ownership of award-winning agencies Engine Shop and Soulsight. His work establishing On Locations Experiences – a Bruin joint venture with the NFL – set the stage for OLE’s rapid growth and sale for $660M four years after launch. He has also been instrumental in the U.S. expansion of Deltatre, a Bruin media technology company, based in Turin, Italy, which now serves the most prestigious U.S. sports companies and leagues, among its global roster of clients.
David joined Bruin in 2015 after 15 years at IMG, where as Senior Vice President & Global Managing Director of its Consulting, and led one of the industry’s most successful practices. During his tenure the business grew from less than ten people to nearly 200 people operating in 13 countries and 50+ clients. He diversified the core capabilities of the business to include activation, communications, public relations, property consulting, public sector, and tourism. IMG’s practice was also US and UK Agency of the Year multiple times and its clients achieve across-the-board accolades from the industry’s most respected trade publications.
David’s career began in sales and marketing with the Washington Capitals before he joined The Sports Business Daily at its launch and served as Associate Publisher Sports Business Journal/Daily, now the industry’s leading trade publication. After SBJ, he joined the National Hockey League’s Marketing Group before moving on to IMG. In 2008, SBJ named David to its prestigious 40-Under-40 list.
A University of Hartford graduate, David, his wife, and two children reside in Rye, New York.
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If you are enjoying the Sports Entrepreneurs Podcast (SEP) series, check out our Sports Entrepreneurs Mastermind (SEM) sessions too.
The SEM sessions are an extension of the SEP series, where we bring experts from around the world together for 1.5-2 hours of brainstorming, learning, discussion and connecting. It’s a live online round table format, moderated by Marcus Luer which includes a short presentation by him to set up the topic of the session and then the members will discuss, share their thoughts, ask questions and debate the topic. The direction of the discussion is truly influenced by the participants of the given session. It’s a fascinating learning experience for everyone involved. Come join us for future sessions by getting on our mailing list. Please register HERE
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https://marcusluer.com
https://marcusluer.com/mastermind
Alan Pascoe, "Father of UK Sports Marketing"
Paul Barber, "Premier League CEO Of The Year"
Peter Draper, ”UK Sports at Heart”
Zack Sugarman, ”AI Powered Lead Generation”
Jason Masherah, ”Trading Cards & Beyond”
Andrew Ryan, ”FIBA Media - FIBA World Cup 2023”
Guy-Laurent Epstein, ”Deep Dive Into UEFA”
Paul McVeigh, ”Premier League Psychologist”
Jerome Valcke, ”Back Alive”
Alex Inglot, ”Esports Commissioner”
Misha Sher, ”Brands in Sport”
Ben Nichols, ”Padel Unpacked”
Simon Chadwick, ”Birds Eye View on Sports”
Leigh Steinberg, ”Real Life Jerry Maguire”
Andrea Radrizzani, ”From Milan to Asia to Leeds”
Tracy Benson, ”From Athlete To Entrepreneur”
Steve Patterson, ”Four Decades across US Major Sports”
Gagan Palrecha, ”Sports NFT’s & More”
Damian Willoughby, ”Talking Football & Esports”
Sandy Brown, ”American Sports Broadcasting Nomad”
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