SaaS Marketing Bites from Powered By Search
Business:Marketing
We here at Powered By Search often get many messages asking what are some of the best questions to ask during a customer interview. So in this episode, we'll be breaking down some of our favorite questions and best practices you should keep in mind when conducting such interviews.
Some of the topics we touch on in today's episode include:
By the end of the episode, you'll know exactly how to conduct the best customer research interview.
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SaaS Marketing Bites is produced by B2B SaaS marketing agency Powered by Search. It's hosted by Head of Growth Marc Thomas. You can follow @iammarcthomas or Powered By Search CEO Dev Basu @devbasu on Twitter for more updates and marketing insights.
If you enjoyed this episode, you can do the following things right away:
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Our 7 Step Account Based Marketing Strategy for B2B SaaS (Plus 10 Mistakes to Avoid)
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B2B SaaS Content Marketing: 10 Principles to Generate Leads Through SEO
How to diagnose a drop in paid media conversions
The Anatomy of the Ideal SaaS Website: Best Practices from Our Authority Architecture Framework
Creating the Perfect SaaS Landing Page Isn't Enough. Here's How to Map Your Pages to Your Sales Funnel.
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B2B SaaS Positioning Canvas: Clarify Positioning with This Tool (Before You Blame Product-Market Fit)
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Stop Blaming Product-Market Fit for Your SaaS Growth Problems
Why Switching Risk Is a Common Objection in B2B SaaS (and How to Overcome It)
Why B2B SaaS Companies Should Avoid All-in-One Positioning (And What You Can Do Instead)
What Most SaaS Companies Get Wrong About Marketing Budgets—and the Data-Based Method for Finding the Right One
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