Subscribe: Apple Podcasts | Spotify | Stitcher | Overcast
Support the Show. Get the AudioBook!
AudioBook: Audible| Kobo| Authors Direct | Google Play | Apple
SummaryHey everyone. Stay tuned to the end of the interview where I’ll give you some actionable insights that I learned from my guest. These insights are also in the show notes. As always, thanks for listening.
Now on to my guest for today, Matt Wool, CEO of Acceleration Partners and coauthor of the book Moving to Outcomes.
Matt started out working in the movie business, first working on story development then moving into the business side. He realized he liked to make sense of things, to pull together disparate strands and implementing structure and order to them. He left the film industry to go to business school, where he met and worked with the entrepreneur Robert Glazer. After business school and some years working at other companies, he returned to working with Glazer, eventually moving up in Acceleration Partners to becoming CEO.
In Acceleration Partners, Matt works on helping businesses grow by building relationships. He helps them set up affiliate, influencer, and other similar types of programs. Once established, businesses can expect to see 10 to 15% of their online sales come from affiliate partnerships. In order for a company to benefit from affiliate marketing, they need a good site and good conversion rates in order to maintain the partnership. Matt also explains why selling products through Amazon can be a major problem when trying to pursue successful partnerships.
Now, let’s get better together.
Actionable InsightsBook or Blog or Twitter or LinkedIn or JSYPR
Learn more about your ad choices. Visit podcastchoices.com/adchoices
Getting to Official with Zac Stern
Earn the Secret with Jon Scott
Finding the Sweet Spot with Peter Goldstein
People, Then Profits with Bruno Cignacco
Battling Pirates and Empowering Entrepreneurs with Indy
Customer Feedback is Critical to SaaS Success with Cory McKane
How To Be Seen and Heard with Will Kintish
I’ve Never Felt Stuck in a Box with Michael DeAloia
You can only be responsible for the effort Greg Demetriou
Just do it by knowing what it is with Nick Cianfaglione
The Human Side of Tech with Dima Syrotkin
Preventative Maintenance with Asha Wilkerson
Off the Beaten Path with Gaby & Mike Grinberg
This Is Going To Hurt with Dom Einhorn
Thriving in Possibility with Lauren Saunders
The Future of EVRYTHNG with Niall Murphy
Laughing with the Worms with Cathy Nesbitt
Find the Why with Christopher Fox
The Art of the Sale with Darrin Schenck and TriageNow
Solving People Problems with Brett Cooper and Evans Kerrigan
Create your
podcast in
minutes
It is Free
The Everyday Millionaire
Pure Hustle Podcast
Making Bank
The Prof G Pod with Scott Galloway
People Magic: How to Build a $1M Community