In today’s episode, my guest is Ben Parr, the President and Co-Founder of Octane AI. They are the zero-party data marketing platform that’s helping thousands of Shopify and Shopify Plus e-commerce merchants to collect zero-party data and personalize their stores to drive growth.
Octane AI is the leading zero-party data marketing platform for Shopify and Shopify Plus merchants like you. This year your business has been hit with major data privacy changes that have fundamentally changed advertising and likely the way you do business. And that’s okay if you know that there is a better way to do ecommerce marketing that’ll respect customers’ privacy, solve your advertising problem and help grow your revenue: collecting and leveraging zero-party data.
Octane AI is helping thousands of Shopify merchants collect and use this clean data to personalize their email, SMS, ads, and more, giving customers the privacy they need and the personalization they want. This is the time to adapt and Shopify brands investing in zero-party data, optimization and retention will win the e-commerce game.
See acast.com/privacy for privacy and opt-out information.
Unpacking The Power Of Post-Purchase Automation With Mario Peshev Of Rush.App
The New Wave Of AI In Reducing Shopify Bounce Rates With Liam Patterson Of Bidnamic
Beyond Selling: Transforming Shopify Stores Into Passive Income Streams With Seijin Jung Of OpenStore
From TV To Tech: Exploring The Digital Shift In Advertising With Tatari’s Philip Inghelbrecht
Sell Globally, Produce Locally: Unlocking The Speed, Reach And Scale Of Local On-Demand Production And Delivery With Henrik Müller-Hansen Of Gelato
The Compounding Effect Of Ecommerce SEO: Building Relevancy And Authority With Josh George Of ClickSlice
How To Use Customer Experience And AI To Drive Retention And Sales With Marcin Stoll Of Tidio
Improve Your Shopify Store Paid Social Performance With Dave Bunce Of HawkeAI
Create The Ultimate Unboxing Experience Through Custom Eco-Friendly Packaging With Phil Akhzar Of Arka
Marketing Attribution Is Broken For Shopify Stores. Here’s How To Fix It With Pavel Petrinich Of SegmentStream
Supercharge Your Shopify Store Through High-Converting Landing Pages With Yuxin Zhu Of Replo
Gain A Competitive Edge With Conversational AI Shopping Experiences With Yoav Oz Of Rep AI
Validate And Optimize Paid Media Investments Through Incrementality Experiments With Trevor Testwuide Of Measured
Drive Significant Incremental Revenue By Expanding Your Product Mix With Sina Djafari Of Duoplane
Shopify Stores Can Now Say Goodbye To Affiliate Links And Discount Codes With Anders Bill and Andy Cloyd Of Superfiliate
Collaborate Your Way To Success With Influencers And Creators With Brett Owens Of Afluencer
Shopify Stores Are Exploiting A Massively Profitable Direct Mail Channel At Scale With Dave Fink Of Postie
10X Your Browse And Cart Abandonment Email And SMS With Adam Robinson Of Retention.com
Crush Your Profit Target This Holiday Season With First-Party Data And Intelligent Customer Segmentation With John Chao Of Segments
Advertising Is Dead: How Modern Shopify Brands Are Staying Alive Through Partnerships With Cristy Ebert Garcia Of Impact.com
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
CMO Confidential