It was 2016 when Samantha Mitchell took the initiative to plan her first events under the moniker SamanthaStarr Events. At the time, the public relations and marketing graduate was working full time for a local nonprofit and pursuing her passion for events planning on the side. Six years later, Mitchell is taking an entrepreneurial leap and leaving the comfort of her day job to pursue her events company full time.
We sat down with Mitchell to chat about her entrepreneurial journey, the wins and losses she’s experienced along the way and the specific skills that have helped her to pay the bills. Along the way, she shares insights into the events she’s created, from MKE Fest to Battle of the Chefs, the little details that have made her business a success and the grand plans she has for the future.
A chat with Julian Kegel of Kegel’s Inn, Part 2
A chat with Julian Kegel of Kegel's Inn, Part 1
A sweet chat with Purple Door Ice Cream owners Lauren & Steve Schultz
Eat right for your genes: A chat with Sherry Zhang of Genopalate
Jesus Gonzalez on tacos, food trucks and community
Lisa Kirkpatrick & Paul Zerkel of Goodkind
CBD in the world of food & beverage
Preserving history at Nite Owl Drive-in
Meredith Leigh on ethical meat & food advocacy
Jennifer Clearwater on Reviving Lovino Sangria
Plant-based cuisine with Melanie Manuel
A chef’s life with Dane Baldwin of The Diplomat
Creating bars where women (and men) feel safe
Living the Real Good Life with Maggie Joos
John McMahon of Door Co. Brewing's Hacienda Beer Co.
Chef Daniel Jacobs offers an inside view of life with Kennedy's Disease
Megan Mares of Miller-Coors talks the Future of Beer
Open hearths & Deadheads: One chef's love affair with the Grateful Dead
A Chef's Life: AJ Dixon talks work-life balance
Milwaukee Sausage Co.
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