How much does branding matter to a speaker's career? Quite a bit, and here to talk about creating your speaking brand is industry expert, Rick Clemons.
Rick is a former student now coach with our Booked and Paid to Speak program who worked in branding for several decades. He shares his personal as well as professional experiences on the topic today.
We also talk about branding: what elements go into making a brand, what it means to have your own personal speaking brand and what questions to ask if you are creating your brand. You'll hear us weigh in on those topics and more on today's The Speaker Lab.
THE FINER DETAILS OF THIS SHOW:
Why branding is more than just your logo and your color scheme. How is a brand like a person? What do you need to think through when creating your brand? How much of branding is you defining the brand versus the market defining it for you? What is the umbrella of your brand? Do you need a company name? How do values fit into your branding? Why simplicity makes the sale. And so much more! EPISODE RESOURCES Rick Clemons' web site Rick Clemons on Twitter 40 Plus: Real Men. Real Talk podcast Episode 208 of TSL Neen James' web site Tamsen Webster's web site Booked and Paid to Speak elite program Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review
VAULT: How to Land 100 Speaking Gigs a Year With Ty Bennett
Creating Your Best Mindset for Success with John Michael Morgan
VAULT: How to Charge a $20K Public Speaking Fee w/ Mitch Joel
Using Tik Tok to Book Gigs with Kyle Scheele
VAULT: How to get Booked to Speak at Colleges
Building a Future-Proof Speaking Business with Chris Ducker
VAULT - Selling Yourself as a Speaker
Embracing Business Development as a Speaker with Mo Bunnell
VAULT - How to Get Started as a Speaker with Jason Hewlett
Being a CEO and a Speaker with Kara Goldin
The Speaking Industry's Future with Blair Nichols
The Future of Virtual Events with Christy Burch
Behind the Scenes with Bryan Harris
Your Signature Message with Erick Rheam
Developing a Powerful Talk with Mike Pacchione
Creating Your Talk with Harriet Turk
Pivoting in Response to the Pandemic with Clint Pulver
The Solution to Overthinking with Jon Acuff
From Music to Comedy to Speaking with Jeremy Rochford
BONUS: 22 Ways to Market Yourself
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show