Nonprofit Nation with Julia Campbell
Business:Non-Profit
One year and over 40K downloads! 🥳 To celebrate the one-year birthday of Nonprofit Nation, I created a brand new free resource for you: The Nonprofit Social Media Content Planner. Get your copy here.
Marketing effectiveness can be hard to measure, but we all face increased pressure to understand it and report on it. Where is your marketing working? What opportunities are you missing?
Ultimately, marketing effectiveness equates to marketing maturity. Regardless of your organization’s size, your marketing ecosystem lives on a maturity spectrum—and where you stand today tells a story of where you’ll end up tomorrow.
In this episode, I talk with one of my favorite marketers, Rachel Clemens. She breaks down exactly how to measure your marketing maturity, and how to move from one stage of marketing maturity to the next. She will also walk us through The Mighty GPS™, a new self-assessment to measure your marketing maturity, from Mighty Citizen.
As Chief Marketing Officer, Rachel spends her days promoting Mighty Citizen's services and thought leadership. She’s been a contributor for SGEngage, NTEN, and the Association of Fundraising Professionals. With a background in messaging, branding, and design, Rachel has been a national speaker for conferences across the country.
Connect with Rachel
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.
Take Julia’s free nonprofit masterclass, ​3 Must-Have Elements of Social Media That Converts
Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Leverage SEO for More Visibility with Katherine Ong
Tech Isn’t Coming For Your Job with Nejeed Kassam
How to Set Boundaries and Banish Burnout with Rachel Bearbower
Real Talk About Social Media Management and Mental Health with Kirsty Marrins
Data Literacy for Small Nonprofits with Sarah Epting
How to Build a Brand Ambassador Program with Nick Lynch
Authentic Storytelling in International Development with Vila-Sheree Watson
2023 Trends in Nonprofit Communications with Kivi Leroux Miller
Become a Nonprofit Thought Leader with Shereese Floyd
The Problem with Nonprofit Storytelling with Maria Bryan
How to Build A Profitable and Impactful Nonprofit Consulting Business with Cindy Wagman
The End of Free Social Media
How to Make Your Ideas Irresistible with Tamsen Webster
Nonprofit Program Evaluation Made Simple with Chari Smith
How to Set Your Time Free and Love Your Work with Jenny Blake
How Gift-Giving Can Make You A Better Fundraiser with Patrick Kucharson
How to Drive Donor Engagement Using Video with Raffi DerSimonian
How This Nonprofit Retains 46% of Their Donors with Amy Gibson
Shifting the Power to the People You Exist For with Vic Hancock Fell
How to Get Better Fundraising Results with Steven Screen
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Social Dallas Podcast
Change Church Podcast
Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications
Six Degrees with Kevin Bacon
Advocacy Scoop Podcast