This week’s episode is all about how to build a community with your customers between, and how creating a strong community, builds an even stronger brand!
We are joined by the wonderful Sonya Michele, Founder of premium scarf brand, Dog & Boy. Sonya shares her journey to creating Dog & Boy and shares her knowledge in how you can build a strong community through email. If you’re looking to build a strong and loyal community for your brand, this episode is not to be missed!
Key takeaways:
0:00 Introduction
3:06 Why Sonya created Dog & Boy
9:52 Accepting who your target audience is
12:42 The truth of running a business
15:11 Dog & Boy Email Strategy
28:20 Using the Seguno Shopify App
32:21 Knowing your audience
35:44 How to approach Black Friday without devaluing your brand
Dog & Boy - https://dogandboy.com/
Seguno is offering Winning with Shopify listeners an extended free trial, plus a complementary strategy session with an email marketing expert. Visit https://www.seguno.com/winning-with-shopify-podcast to claim your offer.
Website: https://winningwithshopify.com/
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify/
TikTok: https://www.tiktok.com/@winningwithshopify
How To Build, Scale, & Sell A Multi-Million Dollar Ecommerce Business
Scale Up By Learning To Communicate With Your Customers
Customer Retention 101 - How To Get Repeat Orders & Increase LTV
Killer UX Design - Convert Customers Again & Again & Again...
Building and Scaling a Sustainability Business on Shopify
600k To 1.5m Subscribers In 4 Months - Scale Your Email Database & Revenue
Convert More VIP Customers Using Live Shopping - The Evolution Story Of Live Shopping
The Ultimate Guide To Scaling Your Store With Subscriptions
Turbo-Charge Repeat Orders With Tactical SMS Marketing That Customers Love!
From Kickstarter to $700million/Yearly Revenue In Just 4 Years!
How To Get a 50% Email Open Rate With Daily Emails!
How Not To Lose Customers & What Turns A Customer Off Buying
How to Increase your Customer Revenue with Email & SMS!
Is This The Missed Opportunity Right Now?
Shopify Fun Facts You Should Care About
The Key Tips To Growing And Selling Your Shopify Store!
You’re Losing 8% Of Your Checkout Everyday And Didn’t Know!
The Opportunity of Influencer Marketing in 2022/2023
Black Friday: Top 10 Tips To Scale Your Store
Get Your SEO Ready For Black Friday!
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show