Brad has specialized in eCommerce and analytics since 2008 when he launched his first SaaS company that was a marketplace matching shoppers and independent local retailers through dynamic personalization.
He’s helped build analytics and tracking foundations for brands like Rothys, Rebecca Minkoff, and Autodesk.
In 2017, Brad founded Elevar which automates data collection and server-side conversion tracking for thousands of Shopify brands.
You can find Brad sharing his knowledge on Youtube, the Elevar blog, and his Conversion Tracking Playbook podcast.
In This Conversation We Discuss:
Resources:
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144 | Customers Crave for Value Through Memberships | with Jay Myers
143 | Is Shopify Dropshipping Still Viable in 2021? | with Eugene Ravitsky
142 | Fostering Relationships is Your Secret Superpower | with Sadie Scheffer
141 | Finding Product-Market Fit Through Crowdfunding | with Colby Kane
140 | Compassion and Community as a Strong Brand Foundation | with Suzanne Lerner
139 | Why You Should Focus More on AOV Instead of ROAS | with Hayden Wadsworth
138 | The "Entire Funnel" Perspective to Post-Purchase | with Emily Foreman
137 | Optimizing a Grow a Very Unique Business | with Johnathan Ruggiero
136 | Migrating Over to Shopify | with Jazmin Alvarez
135 | Success is Boring? | with George Bryant
134 | Getting Discounts on Other People's Mistakes | with Mike Jackness
133 | Vendors Are Not Evil | with Chip Overstreet
132 | The "Why" That Filters Out All Your Business Decisions | with Nora Schaper
131 | 3 Segments to Model Your Customer's LTV | with Will Laurenson
130 | A “Mistake” That Earned Half a Million Dollars | with Ian Leslie
129 | Where Do You Go When Facebook Blows Over? | with Lindsey Johnson
128 | Why You Should “Hurt” Your Email List | with Lindsey McCoy
127 | Accidentally Launching a Brand Before Delivering a Baby| with Ashley Merrill
126 | Branding Sustainability the Right Way | with Emma Cohen
125 | Having a Social Impact Through Ecommerce | with Hannah Davis
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