Hashtag Authentic - for creatives, dreamers & business owners online
Business:Marketing
WHAT WE TALK ABOUT
* The often-underestimated importance of being “politely persistent”
* Starting a blog and Instagram before you become an expert (practising in public), as a way to find clients after you graduate
* The way Kimberly used Instagram not only as a photography portfolio but also as a way to train her writing voice ahead of writing her book, alongside her blog writing
* The value of receiving immediate feedback on Instagram to hone our marketing skills: we immediately learn what works and what doesn’t, based on people’s responses
* A burgeoning shift of women taking up space and creating businesses, that is reshaping our ideas of what it is to be a leader, what a CEO is, and what “sales and marketing” should look like
* The historic under-valuing of creativity in the mainstream, and particularly in business (creativity is not perceived as productivity, and productivity is how we measure our worth), and how creative people (often women) are forging important changes to that attitude
* Kimberly’s fabulous words, like a rallying cry, which someone needs to put on Pinterest! “Creativity is joy. Creativity is being alive.”
* The highs and lows of pitching a book to publishers and agents (and recovering from rejection)
* Using our public platforms to hold ourself accountable to pursuing our creative dreams
* The awful summer of 2020, and Kimberly’s personal and professional turning point after reading the rather grim statistics around the number of women of colour who get book deals, and what they get paid…
* The importance of investing in ourselves (even to putting our money where our mouths are!)
* The nuts and bolts of self-publishing… beautifully (and being the CEO of your book)
* Kimberly’s advice for anyone who is seeking the courage to follow their dreams
LINKS
My Instagram class The Insta Retreat
* Kimberly’s Instagram, @thelittleplantation
* Her book, Creative Food Photography
* Her podcast, Eat, Capture, Share
* Kimberly’s blog, with lots of resources on self publishing and food photography
* Sara’s podcast interview with Fiona Humberstone
* For self-publishers, Kimberly recommends The Book Launch Show podcast with Tim Grahl
* More about Clubhouse, a live, audio social media app, currently invitation only
"You Look Okay To Me", with Jameisha Prescod
Why you're not taking action on your goals - and how to fix it
When your successful business isn't what you want, with Jane Lindsey
Staying happy and sane online, with Fiona Thomas
Dignity in the doing, with Annabelle Hickson
Dreaming about what you're really good at, with Chupi Sweetman
Ten things to do when it feels like you're failing
Using Instagram to figure out your dreams, with Naomi Bulger
Lessons learned from taking time out
LIVE in Edinburgh, Sara Tasker and Dominique Davis in conversation
LIVE in London, Sara Tasker and Dolly Alderton in conversation
#PODSTRIKE
LIVE in Manchester, Sara Tasker and Laura Jane Williams in conversation
Essential Wisdom for Working Women, with Otegha Uwagba
Behind the scenes of my book deal & writing process
Fashion blogging, fast fashion & accountability with Erica Davies
The Inside Scoop on Using Pinterest For Growth
Planning, organising and editing your life, with Anna Newton
How diet culture is stopping you from playing bigger, with Laura Thomas PHD
Diving into your Discomfort Zone, with Farrah Storr
Create your
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The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlström
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast