Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
Kimanzi Constable sums up his entrepreneurial journey as “I used to deliver bread for a living, now I write.” Of course, there’s more to his story than this. A lot more. Through his relentless pursuit for building a profitable six-figure online business, he’s now the author of four books, has appeared on over 250 podcasts, and has written articles for over 80 publications including Forbes and Business Insider.
*
Yes, at one time he did deliver bread. In fact, he started a vacation relief service for commercial drivers when he was 19 years old and primarily took on routes for Sara Lee Bakery. Although it was financially successful, Kimanzi admits that operational oversights and mismanagement led to him to eventually shut it down.
*
Shortly afterward, through introspection, he decided he wanted a better lifestyle for himself. One where he could spend more quality time with his family without the fear of burnout constantly looming. That search led him to study those who successfully built online businesses free from geographical boundaries. Soon, he co-founded Results Global Impact Consulting (RGIC). Together, he and his wife and co-founder, Cindy, teach others how to capitalize on their expertise and showcase it through content marketing strategy and implementation.
*
In this episode, Kimanzi reveals how they use ActiveCampaign, an email marketing software, to share lessons on how to leverage large media publications to increase visibility, build brand authority, and grow revenue. He also explains why, despite all the emerging digital marketing technologies, email marketing is still one of the most effective ways to communicate with your customers and network. Discover how to take your personal or business brand from obscure to visible or from unknown to mainstream and watch your profitability soar!
*
🔗 Links to Resources Kimanzi recommends: https://businessinfrastructure.tv/2021/12/05/178-kimanzi-constable-shares-tips-for-using-active-campaign-to-manage-content-marketing-boost-visibility-and-establish-credibility
🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share!
💌 Please Support Our Sponsors, ThinkSmart Whiteboard, Equilibria, and CavnessHR
And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐
133: How We Scaled Outgrow.co to New York's #1 B2B Tech Company featuring Saksham Sharda
132: How I Scaled & Sold 2 Businesses to Fortune 500 Companies featuring Jeff Wald
131: How I Scaled My Technical Fluency Company with Aman Agarwal
130: How I Scaled My Real Estate Company to the Top 1% with Kathleen Black
129: Let's Recap Season 10 with Alicia Butler Pierre
128: Let's File a Patent to Protect Your Invention featuring SenseHydro
127: Let's Identify & Document Key Business Processes with Cornelius Dowdell
126: Let's Use Vertify to Connect Data & Make Better Decisions featuring Wayne Lopez
125: Let's Design a Book Promotion Process with Jeffrey Pollard & Francine Smith
124: Let's Improve Our Home Office Setup with Logitech Featuring Art O Gnimh
123: Let's Design a New Podcast Setup Process with Deborah Bailey, Cynthia Culbreath, & Karen Mills
122: Let's Brainstorm Remotely with Thinksmart Whiteboard featuring Joseph Powell
121: Let's Improve a D-I-Y Product Kitting Process with Sebastian & Melanie Flores
120: Let's Visualize Data with Piktochart featuring Ai Ching Goh
119: Let's Improve a Lead-to-Customer Conversion Process
118: Let's Streamline Video Editing with rVidi - Featuring Janice Jensen
117: Let's Design a Commercialization Process with Clarence Levy & Derek Gauthier
116: Developing a Framework to Scale Your Idea
115: Scaling from Zero to 100,000 Active Customers with Tom Kulzer
114: Validating Software Product Ideas with Ronan Walsh
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Effective podcasting strategy for growth and monetization
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show