Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.
The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.
Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.
Further reading:
Now takes ‘heart-breaking’ decision to close after 13 years
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89: Brands get Euro 2022 fever & what adland thinks of a new Govt proposal
88. CALM on ‘The last photo’ | The best of Cannes Lions
87: Cannes prizes | Activism at the festival | Andy Warhol
86: Campaign for creativity | Cannes | NFTs | Mother's new CCO Felix Richter
85: Adam&Eve's 4&Flex policy | A Pitch Positive Pledge | Wavemaker's 'Kelly & Katie'
84: Adland's talent crisis and why it matters
83: EssenceMediacom
82: Running an ad agency during the Ukraine war
81: Campaign school reports special
80: What school students think about advertising & how to change perceptions
79: How can adland get over the age-old problem of ageism?
78: The industry reacts to the Ukraine war
77: Agency new-business trends & Super Bowl ads
76: How brands can make the most of the metaverse
75: Campaign podcast – Influencer marketing
74: Campaign podcast – The year ahead
73: Campaign podcast – The year in review
72: Campaign podcast: Christmas ad reviews pt 2
71: Attention, immersive storytelling and the metaverse
70: Campaign podcast – COP26, misinformation & advertising
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