Making Money Online with Lisa Johnson
Business:Marketing
In this podcast we are talking about the transition from corporate to business ownership, a change I am only too familiar with! We discuss how many people slip into doing the same role as their corporate job, even after leaving corporate, and how to use the skills developed through a corporate career to build a life you love running your own business.
Our guest this week is Sarah Orchard, a former Marketting Manager, who used the skills she developed working for her previous employer to launch a successful business career of her own. She shares her journey from leaving her corporate role, travelling the world, building an incredible luxury treehouse business, and helping others in her industry build their businesses by using clever marketing strategies to save a fortune on booking fees for their accommodation.
What You’ll Learn In This Episode
- How it is possible to minimise fees paid to booking agencies by building online visibility using your own platform.
- How brand positioning and effective SEO can help ensure your business generates all the leads it needs to thrive.
- How expectations of a corporate job and “climbing the ladder” are not always what they seem.
Resources:
- Find out more about Samantha Lubanzu https://samanthalubanzu.kartra.com/page/LinkedInBook-Waitlist
- Join That Strategy Club
- Find more about Sarah’s services at: https://www.instagram.com/getfullybooked
- Visit the website https://thatstrategyco.com/
- Follow me on Instagram @lisajohnsonstrategist
- Follow me on Facebook @lisajohnsonstrategist
- Join the discussion at @thefabulous5percent
- Subscribe to my YouTube channel
080 Demystifying WordPress with Natalie Crowe
079 How to deal with stress and burnout, with Elyssa Smith
078 How suffering from mental illness led to a passion business, with Laura Young
077 How we made half a million in a few weeks
076 How to reduce food waste during a recession
075 How Niki Matyjasik used strategy to clear her debt
074 How to use the network you already have with Lucy Rennie
073 How to grow in confidence with Lizi Jackson-Barrett
072 The book series: My experience of traditional publishing and the process
071 The book series: Why I wrote a book
070 The book series: Traditional vs self-publishing
069 Learning to listen to your intuition with Ange de Lumiere
068 How to add fitness into your life with Matt Boyles
067 How to grow a business with a long-term health issue, with Jacky Walker
Bonus Ep - Choosing the right business model for happiness
066 Excelling as an introvert in business, with Kate Jordin
065 Coping with divorce whilst running a business, with Sarah Woodward
064 Why you need to be legally protected now, with Sarah Waldbuesser
063 Learnings from an ethical launch
062 Using storytelling in your business, with Celinne Da Costa
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