In episode 223, Kestrel welcomes Maggie Hewitt, the founder and designer behind Maggie Marilyn, to the show. Made in New Zealand, Maggie Marilyn is working toward a more transparent, circular, regenerative and inclusive fashion industry.
“Really the biggest achievement of all to-date was making this sort of bold decision to pivot our business model to operate entirely direct-to-consumer, and I think really now — our values and our business model actually align.”On this week’s show, Maggie shares more on what led her to build a fashion brand that places sustainability at its core. She also explains more of how over the last five years, they realized as a brand, that in order to move forward with their focus of transparency, circularity, regeneration and inclusivity, they had to transform their business model to align with those values — which, for Maggie Marilyn, meant shifting away from wholesale and functioning entirely as a direct-to-consumer brand.
Maggie and Kestrel also dive into ideas around transparency, responsibility and accountability as a sustainable brand, and how Maggie Marilyn is pushing to truly hold themselves accountable when it comes to their statements.
The below thoughts, ideas + organizations were brought up in this chat:
“Stylists Are Giving Sustainable Fashion New — and Aspirational — Appeal” in WWD
“I think really the biggest achievement of all to-date was making this sort of bold decision to pivot our business model to operate entirely direct-to-consumer, and I think really now — our values and our business model actually align.”
Coercive labour practices in Xinjiang, how Maggie Marilyn responded in their communication + actions
All revolutions have always started at a grassroots level, and so I think that consumers really need to know that they hold so much power in transitioning our industry into one that is sustainable for the future. You know, it’s a tagline that we use a lot that we really believe everyone has the power to change the world, so yeah — ask more questions.” -Maggie
Maggie Marilyn’s Diversity and Inclusion Policy
Maggie Marilyn’s Sustainability Strategy
Follow Maggie Marilyn on Instagram >
Thanks to this week's sponsor TEN/TEN — an exclusive collection of ten one-of-a-kind engagement rings, designed by ten of the most distinctive designers working today. Using only diamonds responsibly sourced from Botswana, ten design masters have each produced a uniquely beautiful commitment ring. Learn more at BlueNile.com >
S05 Episode 220 | CHANELLE HARRIS OF NELLO VINTAGE ON STYLE (SELF) OVER FASHION (CONFORMITY)
S05 Episode 219 | DR. KIMBERLY MCGLONN OF GRANT BLVD ON SHIFTING FRAMEWORKS, DISRUPTION, PLEASURE + PROTECTING YOUR OPTIMISM
S05 Episode 218 | MAYA PENN, THE POWER OF HOPE + WHAT THE MAINSTREAM IS MISSING WHEN IT COMES TO LISTENING TO YOUNG ACTIVISTS
S05 Episode 217 | ETHICAL STYLE JOURNAL, DEEPENING OUR UNDERSTANDING OF CULTURAL SUSTAINABILITY + INFORMATION VS KNOWLEDGE
S05 Episode 216 | KIDS WORLDWIDE, THE POWER OF GIVING BACK TO EACH OTHER + WHAT KIDS SAY ABOUT THE PLANET AND OUR FUTURE
S05 Episode 215 | NYLAH'S NATURALS, PLANT-BASED TECH + THE IMPACT OF CONVENTIONAL HAIRCARE PRODUCTS ON BLACK WOMEN
S05 Episode 214 | ENVIRONMENTAL EDUCATOR ISAIAS HERNANDEZ OF QUEER BROWN VEGAN ON THE IMPORTANCE OF FINDING YOUR NICHE + CREATING BOUNDARIES
S05 Episode 213 | REZA CRISTIÁN OF SUSTAIN THE MAG ON THE FUTURE OF MEDIA, RESOURCEFULNESS + SHIFTING THE SUSTAINABILITY NARRATIVE
S05 Episode 212 | COMET CHUKURA, GLOW + THE WHITE GAZE IN SUSTAINABLE FASHION
S05 Episode 211 | DIANDRA MARIZET, INTERSECTIONAL ENVIRONMENTALIST + THE IMPORTANCE OF PERSPECTIVE EVOLUTION
S04 Episode 210 | THE ROOT | Episode 6 | The New Standard
S04 Episode 209 | THE ROOT | Episode 5 | Where Do We Go From Here?
S04 Episode 208 | THE ROOT | Episode 4 | The Future Of Fashion
S04 Episode 207 | THE ROOT | Episode 3 | Racism In The Fashion Industry
S04 Episode 206 | THE ROOT | Episode 2 | The Power Of Privilege
S04 Episode 205 | THE ROOT | Episode 1 | Racism As A System
S04 Episode 204 | KAMEA CHAYNE OF GREEN DREAMER PODCAST ON THE NEED TO DECOLONIZE "ENVIRONMENTAL CONSERVATION" + BUILD REGENERATIVE ACTIONS INTO OUR COLLECTIVE SUSTAINABILITY GOALS
S04 Episode 203 | MANPREET KAUR KALRA, THE WHITE-WASHING OF SOCIAL IMPACT + BUILDING INCLUSIVE BRAND NARRATIVES
S04 Episode 202 | SHAKAILA FORBES-BELL ON THE RELATIONSHIP BETWEEN FASHION PSYCHOLOGY + BLACK LIVES MATTER
S04 Episode 201 | SAMATA, THE RED CARPET GREEN DRESS DESIGN CONTEST + HOW FASHION CAN BE MORE INTERSECTIONAL
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