In the past, I worked hard, but I wasn't working smart. In my time in the personal branding world, I've learned a lot about working most efficiently, as well as what keeps many online business owners from generating the income they want. Here are 7 of those things:
1. They've got the wrong things on their calendars.
2. They haven't learned the next critical skill.
3. They're not clear on their anchor offer.
4. They're not getting paid for the same product or service more than once.
5. They're creating the wrong content for the wrong people.
6. They don't know their numbers.
7. They don't have a true product suite.
To address these issues, I've come up with a social media strategy that combats them and allows me to create a lot less original content. I follow these steps:
1. Tweet several quotes over 2 weeks.
2. Review which quotes got the greatest engagement.
3. Create an Instagram graphic of that quote.
4. Create a Facebook post of that quote.
5. Write a blog post that features that quote.
6. Send my email list that blog post or create a podcast episode out of it.
Practice these general principles and join my free webinar, and you'll be well on your way to working smarter and getting the income you desire.
Resources:
-Six-Figure Revenue Roadmap: www.MikeKim.com/6-fig-roadmap
Connect with Mike:
https://mikekim.com/
Instagram - https://www.instagram.com/mikekimtv/
LinkedIn - https://www.linkedin.com/in/mikekimtv
Facebook - https://www.facebook.com/mikekimtv/
Twitter - https://twitter.com/mikekimtv
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EPISODE CREDITS:
If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
Find out more at https://emeraldcitypro.com
322: How Copywriter Geoff Kullman Uses Personal Branding to Get More Business
321: Get that Money, Honey with Rhea Wong
320: How to Protect Your Business with (Legal) Bubble Wrap with Ashley Fillingim
319: Mastering the Mental Performance Mindset with Lauren Johnson
318: How Duane Zingale Uses Personal Stories to Propel His Marketing
317: I Learned Everything I Know About Personal Branding from Church with Sheila Cornea
316: How To Turn Inspiration Into Big Ideas with Daniela Nica
315: Why I'm Hosting A Live Conference for the First Time in 4 Years
314: Expert Secrets to Publish and Market Your Book with Lindsey Hartz
313: The Realtors of Orange County School of Personal Branding with Alex Yu
312: Storytelling is Our Obligation to the Next Generation with Lisa McGuire
311: Building A Brand Strategy with Lyss House
310: The SOP of Excellence and Consistency with Kelly Baader
309: The Ten-Year Reflection Test and Becoming A Brain Warrior with Neal Phalora
308: The Two Most Powerful Practices I've Put Into My Routine This Year
307: Roundtable Discussion - The Power of Personal Branding In Different Industries
306: Roundtable Discussion - What Professional Marketers Want to See Change in Marketing in 2022
305: The 3 Stories That Sell
304: The 8 Step Blueprint to Build A Personal Brand Business
303: The 3 Types of Content People Tune Into (Which One Are You)
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