EDGE of the Web - The Best SEO Podcast for Today’s Digital Marketer
Business:Marketing
Greg Gifford travels the globe speaking to SEO audiences throughout the year, thankfully we were able to rein him in for this week's interview series. If you want to learn the ins and outs of local SEO, Greg Gifford is your guy. With over 20 years of experience in online marketing and web design, the COO at Search Lab joins Erin to discuss fundamental strategies in achieving premium local SEO. Understand the keys to cracking Google’s Ranking Factors at a local level, and take the next step in your local SEO strategy this week on the EDGE!
Key Segments:
[00:03:27] Introducing Greg Gifford
[00:06:04] Greg’s SEO Journey
[00:13:06] EDGE of the Web Title Sponsor: Site Strategics
[00:15:31] Greg’s BrightonSEO Presentation
[00:24:04] Google Business Profile Optimization Factors
[00:26:11] EDGE of The Web Sponsor: Hostinger
[00:27:33] Varying Verticals to Industries in the Google Algorithm
[00:33:49] Aligning Business Photos to Google’s Standards
[00:39:12] EDGE of The Web Sponsor: Wix
[00:40:23] Are Certain Ranking Factors More Dynamic Than Others?
[00:45:25] Biggest Takeaways from Greg’s Study
Thanks to Our Sponsors!
Site Strategics: http://edgeofthewebradio.com/site
Wix: http://edgeofthewebradio.com/wix
Hostinger: https://edgeofthewebradio.com/hostinger
Follow Our Guest
Twitter: https://twitter.com/GregGifford
LinkedIn: https://www.linkedin.com/in/greggifford/
611 | News from the EDGE | Week of 7.24.2023
610 | Google Generative AI w/ Glenn Gabe
609 | News from the EDGE | Week of 7.17.2023
608 | Tracking the SERP Features w/ Glenn Gabe
607 | News from the EDGE | Week of 7.10.2023
606 | International Culture, Diversification & SEO w/ Gemma Houghton
605 | News from the EDGE | Week of 7.3.2023
604 | News from the EDGE | Week of 06.26.2023
603 | International SEO w/ Gemma Houghton
602 | News from the EDGE | Week of 06.19.2023
601 | Advanced Structured Data Tips from Daniel Cheung
600 | News from the EDGE | Week of 6.12.2023
599 | Relevant and Significant Schema w/ Daniel K. Cheung
598 | News from the EDGE | Week of 6.5.2023
597 | News from the EDGE | Week of 5.29.2023
596 | Validating and Building your Schema w/Martha van Berkel
595 | News from the EDGE | Week of 5.22.2023
594 | It’s Not Google’s Knowledge Graph, It’s Yours w/Martha van Berkel
593 | News from the EDGE | Week of 5.15.2023
592 | Indexability with Google w/ Areej AbuAli
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