In this podcast, learn about the changing dynamics in social media marketing, the opportunities within the Facebook advertising platform, the rising significance of short-form video content, and the strategic shift in content creation to align with evolving user preferences.
🔷 Facebook's Evolving Landscape: Learn about notable changes in the social media marketing realm, including challenges faced by Facebook, such as a stagnant user base. Despite challenges, the Facebook family of apps boasts a massive reach with 75 apps and 4 billion users globally.
🔷 Opportunity in Facebook Advertising: Learn about the Facebook advertising platform and how it presents an opportunity due to a decrease in advertisers, resulting in lower advertising costs. Receive tips on leveraging this opportunity for organic content distribution, particularly through short-form videos.
🔷 Rise of Short-Form Video Content: Learn how short-form video content is gaining prominence, with a spotlight on platforms like Facebook Reels, Reels, TikTok, Instagram, YouTube Shorts, and LinkedIn. From this podcast, recognize that video content, especially short-form, now constitutes a significant portion of social media feeds.
🔷Shift in Content Strategy: Learn about the evolution of content strategy from link-focused posts to the current emphasis on video content. Receive tips on balancing the challenge of driving website traffic with the need to adapt to changing content consumption trends, particularly the increasing importance of video content.
Mastering Impactful Content Creation: Your Path to Legacy and Growth
Embracing Optimism: Breaking Free from Pessimism's Hold
Empowering Entrepreneurship and Building a Winning Team with Natalie Dawson - The Social Marketing Hour
Storytelling for Authentic Connection: Captivate Your Audience!
Strategic Business Investing: Key Lessons for Long-Term Growth
Immortalizing Your Legacy: The Power of Evergreen Content
Building Impactful Brands with The Wizard of Amazon - The Social Marketing Hour
Conquering Social Media Oversaturation: Key Strategies for Success
Mastering Business Scale: Strategies for Growth and Expansion
Thriving in the World of Marketing and Sales with Alex Schlinsky - The Social Marketing Hour
Unveiling Evergreen Marketing Magic: Timeless Strategies for Enduring Success
The Crucial Element for Success: Embracing Continuous Learning
The Easiest Business You Can Start Without Any Money
Maximize Retention and Business Growth: Key Principles Revealed
Revolutionize Your Marketing with AI: Content Creation and Targeting
Mastering Marketing: Unveiling the Power of Understanding Your Audience
Master Reverse Prompting: Enhance Audience Insights and Communication with ChatGPT
Advertising Opportunities in 2023: Insights from Rudy Mawer
Amazon vs E-Commerce: How to Sell More!
Essential Elements for Advertising Success and Building a Brand
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlström
B2B Agility™ with Greg Kihlström
MarTech Podcast ™ // Marketing + Technology = Business Growth