How does a guy who, in his own words. “doesn’t know shit about country music” wind up partnering with 10-time Grammy nominee superstar Eric Church to launch an award-winning whiskey company?
That’s what this episode of Get a Real Job digs into. Dan spoke with Eric Church's partner Raj Alva to get the behind-the-barrels scoop on their award-winning Whiskey JYPSI. As Raj explains, the two took a hands-on approach to every aspect of their whiskey business, overseing everything from making it to packaging it to, of course, taste-testing it.
If you are looking to start your own spirits company, Raj offers a crash course on getting started. Cheers!
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