Behind The Membership with Callie Willows
Business:Marketing
In this episode of Behind the Membership Callie talks with Mark Warner about his membership site for teachers, Teaching Packs.
Mark has a very different model to most membership site owners, offering only a very low cost non-recurring annual membership. So we're talking about why Mark made that decision, and how it's enabled him to attract 15,000 teachers to his membership over the last five years, as well as completely transform his own life in the process.
We're also talking about how Mark has spent 20 years building his audience, including an impressive three million Facebook page likes. And Mark discusses how he uses reviews and free resources to attract new members, and why, unlike most memberships, his members join for the content and stay for the content.
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Growing Through Collaboration with Laura Robinson
Running a "Limited Lifecycle" Membership with Lisa League
Achieving Success in a Small Niche with Shannon Rogers
Experimenting Your Way to Success with Holly Gillen
Building a "Non Guru" Membership with Christopher Sutton
Attracting Ideal Members with Julie Christie
Making the Leap from Products to Membership with John Tuggle
Thinking Outside the Box with Avalon Yarnes
Pivoting Your Membership with Colin Gray
Idea to Launch in 2 weeks with Stacey Harris
Introduction to Behind The Membership
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