Steve Chou is the host of the My Wife Quit Her Job podcast and the author of The Family First Entrepreneur.
Today he joins the podcast to show us the behind the scenes of the launch of his first book. In this interview, we talk about:
-Why Steve chose the traditional publishing route and how he negotiated a deal with Harper Collins
-Why books are harder to sell than ecommerce products, live event tickets, etc
-The 3 month pre-order process: exactly what Steve did to move books ahead of the launch
Steve’s experience selling his book on a webinar (did it work?)
We also cover:
-How to build a sense of urgency with your book and why it matters
-What Steve learned selling ecommerce products that is helping him market his book
-How to bulk sell copies of your book (and how Steve did it)
-How Steve’s preparing for book launch week & what he’s focusing on
If you want to quit your job, get into the ecommerce space, or start putting your family first...you don't want to miss this episode!
Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule
Here are some links that might come in handy:
Must-watch episodes:
SP 222: How To Host An Epic Book Launch Party with Nick Gray (The 2 Hour Cocktail Party)
SPS 221: Mastering Marketing, Book Promotion and Hypnautic Writing with Dr. Joe Vitale
SPS 220: The Story Blender: How I Sold 1 Million Copies Of My Novels with Steven James
SPS 219: Selling 1M+ Copies Of Multiple Books & Getting Your Book In Airports with Jay Papasan
SPS 218: Portable Stories, Great Case Studies, And Writing Books People Share with Joey Coleman
SPS 217: Mastering the Art of Writing & Selling Books with Bestselling Author, Dr Shefali
SPS 216: Growing Your Marketing Agency Using A Book with Erik Huberman
SPS 215: The Secrets To Editing Success, Fictionary, And Making Your Story Unforgettable with Kristina Stanley
SPS 213: She Builds: The Anti-Hustle Guide To Book Marketing & 1M+ Copies Sold with Jadah Sellner
SPS 212: Lessons Learned From 5,000+ Calls With Aspiring Authors with Chad Aleo (The Book On High Ticket Sales)
SPS 211: Writing A Book While Raising 8 Kids & Running A 7 Figure Business with January Donavan
It's my birthday, but guess who's getting a gift? That's right, it's YOU! Visit selfpublishing.com/birthday to grab it
SPS 210: Profitably Running Book Ads & Staying At #1 For 135 Days Straight with Nate Hambrick
Announcement: Life Changing Event, Huge Speakers, And Prices Going Up Soon
SPS 209: Your Two Weeks Notice & Doing $1M From Your Book Launch with Amy Porterfield (Behind The Scenes Of Her NYT Bestseller Launch)
SPS 208: Landing Your Dream Job & Advice From In The Trenches Doing 2,800+ Author Coaching Calls with Michael Lachance
SPS 207: How To Relaunch Your Book & Build Your Personal Brand with Andrew Biernat
SPS 206: From 100’s Of Copies To 230,000+ Books Sold In 2 Years…How I Did It with Tiffany Aliche
SPS 205: Mind Your Mindset: How To Think Like An Author with Michael Hyatt
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