We discussed about Product Led Growth in a couple of episodes in the past. Now in this episode, we're discussing about Product Led Onboarding with Despina Exadaktylou. Despina is a Product-Led Champion and a SaaS consultant at ReinventGrowth.
In this episode, we talked about:
- what is product led on-boarding?
- what’s the difference between normal on-boarding vs PLO?
- does it help in optimising other metrics such as activation, churn, etc?
- why should SaaS companies care about it?
- how does it affect the end user/customer?
- has any SaaS implemented it? If yes, what are the results?
- does it have a direct impact on growth?
Connect with Despina on LinkedIn - https://www.linkedin.com/in/despinaexadaktylou/
Get in-depth research about Product Led Onboarding by Despina - http://bit.ly/32m3gek
Visit ReinventGrowth's website - http://bit.ly/2JAptwM
S1E7 - Unconventional ways to get that job you always wanted ft. Phil Strazzulla
S1E6 - What is product-led growth? And how to implement it for your SaaS? ft. Wes Bush
S1E5 - Omnichannel eCommerce marketing automation strategy for your buyer's journey ft. Rytis Lauris, CEO of Omnisend
S1E4 - Discussing the 10 mistakes that you're making while sending cold emails ft. Guillaume, CEO of Lemlist
S1E3 - How to create a customer focused marketing strategy for your business? ft. Vivek Jaiswal, CEO at Customer Guru
S1E2 - Ultimate Video Marketing Strategy ft. Shane Barker
S1E1 - Understanding and building customer success strategy ft. Sue Duris
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money